We built Klepha because the distance between being good at something and being found for it has never been wider — and it is getting wider every time an AI answers a question instead of listing ten links.
For twenty years, getting found meant one thing: rank on a page of blue links. Then answers arrived. Someone asks ChatGPT which tool to use, asks Gemini who the best provider is, asks Perplexity for a comparison — and a machine decides which handful of brands get named. Nobody scrolls to position eleven of an answer, because there is no position eleven.
We watched teams with genuinely better products lose that moment over and over. Not because their work was worse, but because nothing on the open web taught the engines that the work existed. The pages that got cited were the ones structured to be read, quoted and trusted.
So we built the tool we wanted: one place that measures both halves of modern visibility — classic search rankings and AI answer share — and then does the work that actually moves them. Find the gap, write the page, ship it, watch the number.
The name says the whole thesis. Klepha comes from the Greek kleos (κλέος), reputation, and phaino (φαίνω), to make visible. Reputation you have already earned. Our job is the second half.
Every product decision we make comes back to one of these.
"Do SEO" is not a plan. Every recommendation Klepha makes is tied to a number you can watch move — a tracked prompt, a query position, a citation count — so you can tell the difference between work and motion.
Most SEO tools hand you a list and wish you luck. We think the deliverable is the page itself — headings, schema, internal links and all — because the gap between a recommendation and a published article is where strategies quietly die.
If ChatGPT names three vendors and you are not one of them, your ranking is irrelevant to that buyer. We treat AI answers as a first-class channel with its own audit, its own scoring and its own fixes — not a footnote to Google.
Engines increasingly reward pages that answer the question completely and can be verified. We optimise for that — accurate, specific, well-structured writing — rather than for tricks that work for one algorithm update and then cost you.
AI engines change their behaviour constantly. Our whole operating model is built to keep up.
Our own blog, rankings and AI citations are managed with the product. Every feature ships to us first, and anything that does not move our numbers does not stay in the roadmap.
Scans call ChatGPT, Gemini and Perplexity directly and record the answer, the citations and the tokens spent — no scraped estimates, no borrowed datasets, no black-box score.
Klepha is in private beta on purpose. A short list of teams, direct access to us, and a release cadence measured in days rather than quarters.
We were doing content and ranking work for our own projects and kept hitting the same wall: plenty of tools to tell you what is wrong, none that produce the page that fixes it, and none that could see AI answers at all.
The crawler, the prompt runner and the visibility score went live: real calls to ChatGPT, Gemini and Perplexity, with brand mentions, citations and competitor comparisons recorded per scan.
Google Search Console integration, the technical GEO audit, the action plan, live Reddit monitoring with AI-scored threads and reply drafts — find, fix and prove, in one place.
Open to a limited number of teams on Starter ($99/mo) and Growth ($250/mo), with a managed Enterprise tier for teams that would rather we ran it. Request access →
"When someone asks about what I do — do I show up?"
We are a small senior team and will stay that way through beta. When we do open roles, they will be in search engineering, applied AI and technical content.
If that is your work, send something you have built to hello@klepha.com. We read every one and keep the good ones on file.
Klepha finds the searches your audience makes, shows where you are missing from the answers, drafts publish-ready pages to close those gaps, and then tracks whether the work moved you up — in Google results and in AI answers from ChatGPT, Gemini and Perplexity.
Klepha joins two Greek roots: kleos (κλέος), meaning reputation or renown, and phaino (φαίνω), meaning to make visible. Together: make your reputation visible.
Klepha is a software product you run yourself. Enterprise customers can add a managed service where we run the prompt sets, competitor tracking and content plan for them, but the default is self-serve.
Klepha is built by a small, senior product team. That is deliberate: it keeps the roadmap short and lets us ship changes to the engine within days of a search or AI-answer behaviour change.
Klepha is in private beta in 2026. You can run a free visibility report without an account, and paid plans start at $99 per month for a single site with 20 tracked prompts.
Email hello@klepha.com for partnerships, press and beta access, or support@klepha.com for anything about your account. We answer both.
Two minutes, no credit card, no sign-up — the same report our beta teams start with.